Factors Influencing Social Media Usage for Learning and Teaching Purposes

Ibrahim AKMAN, Cigdem TURHAN

Research article | Open Access
International Journal on New Trends in Education and Their Implications 2016, Vol. 7(3) 52-59

Factors Influencing Social Media Usage for Learning and Teaching Purposes

Ibrahim AKMAN, Cigdem TURHAN

pp. 52 - 59

Publish Date: July 31, 2016 | Single/Total View: 0/0 | Single/Total Download: 0/0

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Abstract

In this study, adoption of Social Media for learning and teaching purposes (SL/T) has been analyzed based on a conceptual research model. Factors included in this study have been categorized under two empirical factors, namely, socio-demographic and utilitarian. A survey approach has been adopted for this purpose and the least square regression techniques is used to investigate the relationships among the variables included in the research model. The test results indicate that, except perceived awareness (PAW), all the remaining factors have significant effect on the actual usage of SL/T.

Keywords: Social media, learning, teaching, socio-demographic, utilitarian, regression

How to Cite this Article?

APA 7th edition
AKMAN, I., & TURHAN, C. (2016). Factors Influencing Social Media Usage for Learning and Teaching Purposes. International Journal on New Trends in Education and Their Implications, 7(3), 52-59.

Harvard
AKMAN, I. and TURHAN, C. (2016). Factors Influencing Social Media Usage for Learning and Teaching Purposes. International Journal on New Trends in Education and Their Implications, 7(3), pp. 52-59.

Chicago 16th edition
AKMAN, Ibrahim and Cigdem TURHAN (2016). "Factors Influencing Social Media Usage for Learning and Teaching Purposes". International Journal on New Trends in Education and Their Implications 7 (3):52-59.

Volume 7 Issue 3

July 2016

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